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MONTHLY MONEY SENSE
Five
Tips For Real
Estate Decision Making
By Wayne Harris
Count
small business owners among Floridians who may not be cheering Florida’s
red-hot real estate boom. Apart from salaries, rent or mortgage payments
often represent a business’s largest – and most intractable – fixed
cost. “For every dollar of rent a business pays,” says Jerry
Osteryoung, executive director of the Jim Moran Institute for Global
Entrepreneurship at Florida State University’s College of Business,
“that business typically will need to generate $7 in sales.” Ouch.
As
recently as a few years ago, the decision to buy rather than rent –
assuming a business owner had the cash for a down payment – was
something of a no-brainer. Interest rates were at historic lows, and in
many Florida markets commercial property prices had not appreciated to a
point that fully discounted that interest-rate bargain. As a result, the
monthly cost of ownership (debt service plus maintenance, repair and
property taxes) often came in well below the monthly cost of renting.
“In
my eleven years of advising entrepreneurs, I have never encountered one
who regretted buying the company building,” Osteryoung says flatly.
“But I’ve run into many who regretted not buying the company
building.”
Still,
rising interest rates, soaring construction costs and higher vacancy rates
in some markets have altered the cost-benefit equation for buying versus
renting. Here are five tips from real estate experts and entrepreneurs
“For
every dollar of rent a business pays, that business typically will need to
generate $7 in sales.”
– Jerry Osteryoung

Weigh
All Your Options
Conventional wisdom says you should deploy your capital in your
core business and leave property development to people with expertise in
that area. In 2006, that is still a very compelling argument and is the
model employed by many highly successful national companies, says Eric
Rapkin, a Fort Lauderdale real estate attorney with Akerman Senterfitt.
“Ownership
offers the advantages of reduced tax liability and equity buildup, no
question,” Rapkin says. “But leasing requires less upfront capital and
allows more flexibility for rapidly growing businesses or those that plan
to downsize in the near future.”
As
a practical matter, though, a small business typically isn’t growing so
rapidly that owning the building creates problems, Oster-young says.
Osteryoung
offers one caveat: “If you have to choose between buying inventory and
buying your building, you should of course buy inventory. But if you can
do both, you should at least consider buying the building.”

Do
the Math
Darryl Robinson doesn’t sugar-coat it. “The Miami market has
been a little out of control,” says Robinson, vice president in the
Miami office of Transwestern Commercial Services, a national real estate
firm. But business owners willing to do the math may find that buying
right now can be a winning choice, despite the sky-high prices.
In
Miami, for example, soaring construction costs may have a silver lining
for today’s buyers. “Horizontal development for years has been
constrained by geography, and vertical development is now being
constrained by price,” Robinson says. “Dade County is largely built
out from the Atlantic to the Everglades, and now labor shortages are
driving construction costs to the point where it’s hard to make the
numbers work on new verticals. So anyone who buys now is not likely to see
the value of their investment undermined by new supply.”
Robinson
advises making the rent-versus-buy decision by analyzing all of the costs
and benefits of both options over the length of the lease. Put in the
simplest terms: If after a 15% down payment, the total monthly cost of
ownership is close to the total monthly cost of renting, potential
appreciation and the tax benefits tip the scale toward buying.

Look
at Intangibles
Karen and Burt Leibowitz learned about the vicissitudes of renting
in dramatic fashion in 1989, five years after acquiring Dade Towel, a
Miami-based distributor of hotel supplies throughout Florida and the
Caribbean.

“Our
landlord asked us, ‘How soon can you get out?’” Karen Leibowitz
says. “It was quite a shock. We decided after that we wanted to control
our own destiny.”
The
Leibowitzes had the luxury of shopping in what was then a buyer’s
market. “There were lots of vacant buildings,” Karen Liebowitz
recalls. They settled on a 15,000-square-foot warehouse across the street
from a residential area, put on a new roof, leased the space they
couldn’t use to tenants and raised the rent every two years. As their
business grew and leases expired, the shoe was now on the other foot: They
were the ones asking tenants to make other arrangements. Dade Towel now
occupies the entire building, and the mortgage is paid off.
“The
rents covered most of the mortgage payment, and we had such peace of
mind,” Karen Leibowitz says. “I think more business owners should
consider this.”

Consider
Using a Commercial Broker
If the prospect of weighing a complex array of factors – market
risk, operating expenses, appreciation potential, return on investment,
cash flow and tax benefits – gives you heartburn, Akerman Senterfitt’s
Rapkin recommends engaging a commercial broker with expertise in the type
of property you’re considering to help with the rent-versus-buy
decision. In Florida, the seller or landlord customarily pays the
commission, so retaining a buyer’s broker is an inexpensive conduit to
valuable expertise. Most brokers will require clients to work with them
exclusively and will expect to get paid a commission on any transaction
that occurs, so if you want to exclude a property you are already
considering, Rapkin advises putting the exception in writing in the
engagement letter.
To
find the right broker, Rapkin recommends getting referrals from other
professionals you do business with. “Everyone in almost every profession
is touched one way or another by real estate,” Rapkin says. “If there
is a good broker out there, chances are your attorney or your accountant
is going to know who that person is.”

Negotiate
In negotiating a lease or sale, don’t be afraid to ask for more
than you think you can get. In soft markets, savvy negotiators often can
wring surprising concessions. When a 2004 merger created the need for a
larger facility, Aegis Computer Services – the Next Generation set its
sights on a 5,000-square-foot building on one of the busiest roads in
Tallahassee, close enough to cultural icon Chez Pierre for a company sign
to be seen from the restaurant’s verandas. Even so, the former home to a
travel agency had been vacant for three years. “We knew the owner was
very motivated to have someone in the building,” CEO Pamella Butler
says.
So
Aegis made an offer the owner could not refuse. Aegis would pay for all
tenant improvements and pay top dollar in rent. In return, the lease gave
Aegis a 24-month option to buy the building.
“Everything
worked out beautifully,” Butler says. “Last May we were able to
purchase the building after just 13 months. The rent credit helped
minimize our down payment. We structured the purchase as an LLC
partnership, so the tax benefits flowing to me and my partners have been
considerable.”
Aegis,
with a staff of 16, is actively seeking two to three employees and could
grow to 25 employees within the next several years, at which point it will
outgrow its current location. Butler isn’t worried. “We’ll rent or
sell this and find another building.”